Cigars International will continue its partnership with Major League Fishing as an official sponsor for the 2026 season, extending its relationship.
As part of the renewed agreement, Cigars International will again serve as an official sponsor across Major League Fishing’s tournament platforms, including the Bass Pro Tour, MLF Team Series, Tackle Warehouse Pro Circuit, Toyota Series, and Phoenix Bass Fishing League.
Cigars International will present the Bass Pro Tour and Team Series champions with custom humidors filled with a selection of cigars. Premium brands including Cohiba and Man O’ War will be featured in the commercial produced for this partnership.
The partnership also includes brand integration across Major League Fishing’s media ecosystem, including livestream broadcasts, digital coverage, email communications, and social platforms.
“Winning on the water is the result of countless hours of preparation, sacrifice, and focus,” Kim Shay, marketing director, North America at Cigars International, said in a press release. “We’re proud to continue our partnership with Major League Fishing and to give champions something special that allows them to savor these moments long after the final cast.”
