Davidoff of Geneva USA has reopened its newly renovated flagship boutique at 515 Madison Ave. in New York City.
The 3,300-square-foot storefront is an update of the store that opened in 1987, featuring a glass walk-in humidor and two lounges.
“We’re thrilled to reopen our Madison Avenue Boutique and welcome guests into this elevated space,” Lana Fraser, head of marketing and retail at Davidoff of Geneva USA, said in a press release. “This renovation reflects our continued dedication to providing not only the finest cigars but also an immersive experience where hospitality, design, and craftsmanship meet. It’s a true destination for the modern cigar connoisseur.”

