Plasencia Cigars will introduce a new series of 5-packs at the Premium Cigar Association trade show this month. The six variations will include the Alma Fuerte and Alma Del Campo blends and will run from $85.50 to $116.75 per pack. Individual cigars will run from $17.10 to $23.35.
“This offering not only meets the needs of our on-the-go premium cigar consumer but also provides retailers with an excellent opportunity to enhance their merchandising and sales strategies,” Victor Lilue, CMO of Plasencia Cigars, said in a press release.
