After sitting out the Premium Cigar Association trade show since 2020, Scandinavian Tobacco Group will return as an exhibitor to the trade show in July.
STG, which opted out of the show along with Altadis U.S.A., Davidoff and Drew Estate, will feature the Forged Cigar line at the show in Las Vegas.
STG’s decision to return to the event follows PCA’s announcement that the show would take place in March starting next year.
”Moving future PCA shows to March was a pivotal factor in our decision to come back to the show,” Régis Broersma, president of STG’s North America and Rest of World division, said in a press release. “The new timing not only aligns with our business cycle but it is also advantageous for our customers which is of the utmost importance to us.”
This year’s show takes place July 7-11 at the Venetian Resort & Convention Center. Next year’s show is scheduled for March 22-25 at the Las Vegas Convention Center.
